FURIA eSports and Nike have announced a partnership. The agreement is for several years. About this FURIA told on the official site.
The CS: GO squad will perform in a new form at ESL One Cologne 2019. In the first match of the tournament, he will play with NRG Esports in the match before the first win. The meeting will begin on June 2 at 14:10 Moscow time.
Nike has previously entered into a five-year agreement with the Chinese League for League of Legends. The amount of the transaction amounted to about one billion yuan (~ $ 144 million) – the exact figures are unknown. According to the contract, the company will provide LPL players, coaches and analysts with clothes, shoes and accessories.
Nike was founded in 1964 by student Phil Knight. This is the most expensive brand in the sports industry. In 2012, the company accounted for almost 95% of the US basketball shoes market.
FURIA eSports was founded in 2017. In addition to the CS: GO team, the organization has PUBG and Dota 2 teams.