Astralis CEO Anders Hörsholt said that the club is abandoning any ties with the organizer of BLAST CS: GO tournaments until it terminates cooperation with NEOM from Saudi Arabia. Hörsholt told the portal politiken.dk about this.
CEO Astralis:“We have made it clear that we cannot allow our brand, players or partners to be associated with companies [such as NEOM], and we naturally expect BLAST to find a solution to this situation.”
Earlier, CS: GO players and commentators were unhappy with BLAST’s deal with NEOM. They urged to ignore all events, competitions and live broadcasts of the tournament operator.
League of Legends fans also criticized the LEC-NEOM deal. Representatives of the MOBA community pointed out that the new sponsor was not in line with the ideals of the league, which has always stood for equality and inclusion, and also supported sexual minorities. Riot Games later broke off its partnership with NEOM.
NEOM is an urban development company and the city of the same name, which it is building on the northwestern border of Saudi Arabia. It is assumed that upon completion of the work, the area of Neoma will be 26.5 thousand square meters. km.